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Privacy, in plain words

Last updated: August 2026.

What we collect

When you apply or create an account we collect what you type: your name, email, social handles, your children's approximate ages, city, sample links and your rate. If you add an Instagram handle we also fetch public figures for that account (follower count, recent post likes and comments) from Instagram's official API, so brands see verified numbers instead of claims. Brands' website text is sent to our AI provider to generate video ideas, and messages you type into the AI assistant are stored so the conversation continues. If you add shipping details so brands can post you a product, we store them and show them only to a brand that has selected you for its own brief, never to brands you have only applied to. You can change or delete them at any time. We keep a session cookie to log you in and standard server logs. We do not use tracking or advertising cookies.

How we use it

To run your account and show your profile to brands whose briefs you choose to apply to. Brands decide for themselves who to work with; we don't place you or apply on your behalf. When you apply to a brief, that brand sees your profile and your pitch. We also use your email to send you account and application updates.

What we never do

We never sell your information, and we never share it with anyone outside a project you've agreed to.

Your choices

Want your application updated or deleted? Email hello@mamareel.com and we'll take care of it.